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0 · Chinese New Year
1 · Burberry unveils its Lunar New Year 2024 campaign and collection
2 · Burberry reveals Chinese New Year 2021 campaign
3 · Burberry releases its first Chinese New Year campaign
4 · Burberry heralds 'A new awakening' in CNY campaign
5 · Burberry Lunar New Year 2024 Ad: Prosperity Woven
6 · Burberry Lunar New Year 2024 Ad Campaign
7 · Burberry Launches Its Lunar New Year 2024
8 · Burberry 2024 Lunar New Year Campaign
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To celebrate the Year of the Dragon, members of Burberry's global community - . In celebration of Chinese New Year, follow a journey of discovery and renewal - featuring Zhou Dongyu and Song Weilong. In the vibrant streets of Chengdu, China, the Burberry Lunar New Year 2024 campaign unfolds with an evocative narrative woven into every frame. Through the lens of photographer Ryan McGinley, the campaign captivates . Just in time for the Chinese Lunar New Year, Burberry is ringing in the Year of the Dragon with a new collection dedicated to the celebratory occasion. To unveil the collection, the London-based brand tapped house .
Burberry celebrates the Lunar New Year with a vivid and urban campaign that explores the . Following in the footsteps of Bottega Veneta, LOEWE, and Sandro, British titan . Burberry has revealed its Chinese New Year 2021 campaign. The campaign . Burberry has debuted a 6.5-minute Chinese New Year film, ‘A new awakening’, .
Burberry has today unveiled its new Chinese New Year campaign, celebrating family traditions and togetherness during the festive period. The campaign, shot and directed by photographer Ethan James Green, stars . To receive the Vogue Business China Edit, sign up here. Chinese consumers spent more than RMB 1 trillion (0 billion) across Lunar New Year in 2019, so little wonder that many global luxury brands target them with zodiac-themed collections and extensive marketing campaigns during the holiday. But 2020’s holiday, which runs from 24 January to 8 February, . Burberry stirred up some controversy with their 2019 Chinese New Year ad campaign. The British luxury label’s attempt to honor China’s biggest holiday with a series of photos featuring A-listers Zhao Wei and Zhou Dongyu donning the brand’s newest products had one Weibo user asking, "Is this a horror film poster?" Described as 'creepy' by Chinese news portal Jing Daily, others have likened the images to Asian horror films. Burberry follows in the unceremonious footsteps of Dolce & Gabbana, who last year canceled a highly publicised runway show in Shanghai after its advertising was deemed as racist and out of touch with consumer sentiment.
Chinese New Year
A Burberry advertising campaign fronted by Chinese actresses Zhao Wei and Zhou Dongyu celebrating "togetherness" to usher in the Chinese New Year has been ridiculed as "creepy" on social media.
Lunar New Year Celebrate the Lunar New Year of the Dragon with a collection of gifts for women and men . Focusing on British wardrobe archetypes, the collection features houndstooth check and a seasonal rose print in vibrant red. Pin Liang Jiyuan stars in Burberry’s 2020 Chinese New Year’s campaign.. Burberry celebrates the Chinese New Year with a capsule collection and campaign. The British fashion house enlists model Liang Jiyuan to star in the advertisement. Embracing a bold and celebratory red wardrobe, Liang joins models Zhou Dongyu and He Cong.Photographer Leslie .
Photo: Ryan McGinley / Burberry. At the heart of the advertisement lies the Burberry Chinese New Year capsule collection, a wardrobe of sartorial pieces that reimagine the brand’s heritage through a contemporary lens. Pin Alex Schlab goes sporty in a red bomber jacket for the Burberry Lunar New Year 2024 campaign. Photo: Ryan McGinley / Burberry Burberry has picked their Chinese ambassadors, actresses Zhao Wei and Zhou Dongyu, as the stars of the CNY campaign, shot and directed by Ethan James Green. With family traditions and togetherness as its central theme, the campaign is a representation of the true essence of Chinese New Year. To celebrate the Year of the Dragon, members of Burberry's global community - including brand ambassadors Tang Wei and Chen Kun - explore the streets of Chengdu in our Lunar New Year 2024 collection. The collection focuses on British wardrobe archetypes, showcasing elements like houndstooth check, a seasonal rose print and a vibrant red.Starring Chinese actresses and brand ambassadors Zhao Wei and Zhou Dongyu, it's all about family traditions at Burberry. this Chinese New Year. 01.10.2019 by Lieu Wei Ning Tags
Burberry unveils its Lunar New Year 2024 campaign and collection
Source: Jingdaily.com – Burberry Launches 2 Handbags Just for China on First WeChat Mini-Program. Late last year, Burberry and Chinese tech giant Tencent struck an exclusive partnership to develop social retailing in China. Burberry and Tencent will pioneer a concept that combines social media and retail to create digital and physical Spaces for participating communities to .
A #Burberry advertising campaign fronted by Chinese actresses Zhao Wei and Zhou Dongyu celebrating "togetherness" to usher in the Chinese New Year has been ridiculed as "creepy" on social media.. Hiya開心～工作.旅遊 - A #Burberry advertising campaign fronted by. Burberry has today unveiled its new Chinese New Year campaign, celebrating family traditions and togetherness during the festive period. The campaign, shot and directed by photographer Ethan James Green, stars Chinese actresses and Burberry brand ambassadors Zhao Wei and Zhou Dongyu, who make their Burberry campaign debut.
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SEE ALSO : Burberry’s new life with Riccardo Tisci. But the advertising images, in the style of a family portrait, have been criticized as being “creepy,” by people on social media. Burberry‘s New Year campaign stars Chinese actresses Zhao Wei and Zhou Dongyu, showing them with models of different ages, against a grey backdrop. None of . To celebrate the Year of the Dragon, members of Burberry's global community - including brand ambassadors Tang Wei and Chen Kun - explore the streets of Chengdu in our Lunar New Year 2024 collection.
In celebration of Chinese New Year, follow a journey of discovery and renewal - featuring Zhou Dongyu and Song Weilong. In the vibrant streets of Chengdu, China, the Burberry Lunar New Year 2024 campaign unfolds with an evocative narrative woven into every frame. Through the lens of photographer Ryan McGinley, the campaign captivates with a fusion of tradition and modernity, reflecting the vibrant spirit of the Year of the Dragon. Just in time for the Chinese Lunar New Year, Burberry is ringing in the Year of the Dragon with a new collection dedicated to the celebratory occasion. To unveil the collection, the London-based brand tapped house ambassadors and actors Tang Wei and Chen Kun from the campaign, photographed in the streets of Chengdu, China by photographer Ryan .
Burberry celebrates the Lunar New Year with a vivid and urban campaign that explores the expressive possibility of the color red. The campaign was shot and directed by Ryan McGinley. Following in the footsteps of Bottega Veneta, LOEWE, and Sandro, British titan Burberry is stepping into 2024 by honoring Chinese tradition at its finest. Burberry has revealed its Chinese New Year 2021 campaign. The campaign stars models Liu Wen and Wang Xiangguo, and is captured by photographer Feng Li. The capsule collection is presented in a series of images that celebrate the majesty of the natural world.
Burberry reveals Chinese New Year 2021 campaign
Burberry has debuted a 6.5-minute Chinese New Year film, ‘A new awakening’, developed by BBH China. Derek Tsang directed the film, which features brand ambassadors Zhou Dongyu and Song Weilong. Burberry has today unveiled its new Chinese New Year campaign, celebrating family traditions and togetherness during the festive period. The campaign, shot and directed by photographer Ethan James Green, stars Chinese actresses and Burberry brand ambassadors Zhao Wei and Zhou Dongyu, who make their Burberry campaign debut.
Burberry releases its first Chinese New Year campaign
Burberry heralds 'A new awakening' in CNY campaign
Burberry Lunar New Year 2024 Ad: Prosperity Woven
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burberry advertising chinese year facebook|Burberry Lunar New Year 2024 Ad Campaign
